The Jaguar Land Rover Ice Academy is based in Arjeplog, Sweden, a remote location just outside the Arctic Circle. Close to the Jaguar Land Rover Cold Climate Test Centre, you can race on a frozen lake or go dog sledding through the icy expanses of the tundra. This time the Finnish Red Bull Crushed Ice World Champion Mirko Lahti and the Canadian skater Tamarah Kajah were with us to set a new record by being pulled over the ice with a rope behind a vehicle.  Why not?